Friday, August 21, 2020

Blog Archive Professor Profiles Subramonia Sarma, Indian School of Business

Blog Archive Professor Profiles Subramonia Sarma, Indian School of Business Many MBA applicants feel that they are purchasing a brand when choosing a business school, but the educational experience is what is crucial to your future, and no one will affect your education more than your professors. Each Wednesday, we profile a standout professor as identified by students. Today, we focus on Subramonia Sarma  from the Indian School of Business (ISB). Though not a full professor at the ISB, Subramonia Sarma helps drive a majority of the entrepreneurship programming at the school. As head of ISB Special Programs, he oversees the ELP, the Wharton Global Consulting Practicum and the ISB’s business plan competitions (including the Global Social Venture Competition). Sarma also personally mentors ISB students and alumni who seek to create and grow their own businesses. On campus, Sarma is perhaps best known for one of his contributions to Professor Kavil Ramachandran’s “Planning an Entrepreneurial Venture” class: the “Make as Much as You Can” Challenge, in which teams of up to five students and community members receive ten dollars in seed capital and then race to create the most profit in a span of seven days while conducting business solely within ISB walls. Students then submit three-minute slide and video presentations on their learnings in this entrepreneurial guerilla boot camp and compete for one of the top three prizes. Past student teams have created businesses that offer massages, singing telegrams, section t-shirts and seemingly just about everything else both legal and imaginable. One year, starting with a total initial investment of $400, the 40 student teams created a return of $8,000. According to Sarma, the only campus member not delighted with the outcome was the dean, who, to be fair to all, had to partake of each and ev ery student team’s offering. At some point in their time at the ISB, nearly all students will come into contact with Sarma, who told mbaMission, “Part of my job is to help students do whatever they want to do.” For more information about the ISB and 15 other top-ranked business schools, check out the  mbaMission Insider’s Guides. Share ThisTweet Indian School of Business Professor Profiles Blog Archive Professor Profiles Subramonia Sarma, Indian School of Business Many MBA applicants feel that they are purchasing a brand when choosing a business school, but the educational experience is what is crucial to your future, and no one will affect your education more than your professors. Each Wednesday, we profile a standout professor as identified by students. Today, we focus on  Subramonia Sarma  from the Indian School of Business. Though not a full professor at the Indian School of Business (ISB),  Subramonia Sarma  helps drive a majority of the entrepreneurship programming at the school. As head of ISB Special Programs, he oversees the ELP, the Wharton Global Consulting Practicum and the ISB’s business plan competitions (including the Global Social Venture Competition). Sarma also personally mentors ISB students and alumni who seek to create and grow their businesses. On campus, Sarma is perhaps best known for one of his contributions to Professor Kavil Ramachandran’s “Planning an Entrepreneurial Venture” class: the “Make as Much as You Can” Challenge, in which teams of up to five students and community members receive $10 in seed capital and then race to create the most profit in a span of seven days while conducting business solely within ISB walls. Students then submit three-minute slide and video presentations on their learnings in this entrepreneurial guerilla boot camp and compete for one of the top three prizes. Past student teams have created businesses that offer massages, singing telegrams, section tee shirts and seemingly just about everything else both legal and imaginable. One year, starting with a total initial investment of $400, the 40 student teams created a return of $8,000. According to Sarma, the only campus member not delighted with the outcome was the dean, who, to be fair to all, had to partake of each and every st udent team’s offering. At some point during their time at the ISB, nearly all students will come into contact with Sarma, who told mbaMission, “Part of my job is to help students do whatever they want to do.” For more information about the ISB and 15 other top-ranked business schools, check out the  mbaMission Insider’s Guides. Share ThisTweet Indian School of Business Professor Profiles Blog Archive Professor Profiles Subramonia Sarma, Indian School of Business Many MBA applicants feel that they are purchasing a brand when choosing a business school, but the educational experience is what is crucial to your future, and no one will affect your education more than your professors. Each Wednesday, we profile a standout professor as identified by students. Today, we focus on  Subramonia Sarma  from the Indian School of Business (ISB). Though not a full professor at the ISB,  Subramonia Sarma  helps drive a majority of the entrepreneurship programming at the school. As head of ISB Special Programs, he oversees the ELP, the Wharton Global Consulting Practicum and the ISB’s business plan competitions (including the Global Social Venture Competition). Sarma also personally mentors ISB students and alumni who seek to create and grow their businesses. On campus, Sarma is perhaps best known for one of his contributions to Professor Kavil Ramachandran’s “Planning an Entrepreneurial Venture” class: the “Make as Much as You Can” Challenge, in which teams of up to five students and community members receive ten dollars in seed capital and then race to create the most profit in a span of seven days while conducting business solely within ISB walls. Students then submit three-minute slide and video presentations on their learnings in this entrepreneurial guerilla boot camp and compete for one of the top three prizes. Past student teams have created businesses that offer massages, singing telegrams, section t-shirts and seemingly just about everything else both legal and imaginable. One year, starting with a total initial investment of $400, the 40 student teams created a return of $8,000. According to Sarma, the only campus member not delighted with the outcome was the dean, who, to be fair to all, had to partake of each and ev ery student team’s offering. At some point in their time at the ISB, nearly all students will come into contact with Sarma, who told mbaMission, “Part of my job is to help students do whatever they want to do.” For more information about the ISB and 15 other top-ranked business schools, check out the  mbaMission Insider’s Guides. Share ThisTweet Indian School of Business Professor Profiles

Monday, May 25, 2020

College Preparedness Essay - 1812 Words

People choose to go to college for a myriad of reasons. Some attend college because of the expectations of their parents or society. Others go to college because of the increased earning potential that a college education can provide. Still others decide to go to college to expand their knowledge in an area of particular interest. William Cory, a 19th Century English schoolmaster said, â€Å"You go to school not for knowledge so much as for arts and habits.† The arts and habits that Cory proposes that students are pursuing are certainly things that a student might learn in college. However, I don’t think that many people enter college with a goal of achieving the â€Å"mental courage and mental soberness† that Cory proposes. Colleges, on the†¦show more content†¦Some people might not appreciate these requirements at the time, but may find an interest in a subject they never would have explored had it not been an educational requirement. College s tudents are also required to take classes that teach them to write research papers. The process of researching and writing these papers can teach students new habits. Among these are what Cory calls, â€Å"assuming . . . a new intellectual posture† and â€Å"regarding minute points of accuracy.† However, it would be a mistake to believe that a college is the only place one could acquire these habits and â€Å"self-knowledge.† If Cory is correct that students go to a great school to learn â€Å"the habit of working out what is possible in a given time, for taste, for discrimination,† then one could conclude that those who haven’t gone to college lack those traits. According to the National Center for Education Statistics, 39% of students enrolled in colleges in 1999 were twenty-five years or older. (NCES, 1) This would seem to indicate that many people are delaying their education for various reasons. Some go directly to the work force after high school for financial reasons. Others might join the military or choose to explore the world around them before going to college. There are also some students who may feel they are not cut out for college because of poor grades in highShow MoreRelatedThe University College Newcastle s Plan Guides Preparedness, Response, And Recovery Actions1259 Words   |  6 PagesThe University College Newcastle’s plan guides preparedness, response, an d recovery actions. It applies to a broad range of emergency incidents including, but not limited to: †¢ Cyber Attack and/or Espionage †¢ Fires and Explosions †¢ Hazardous Materials †¢ Hostile Intruders (Physical or Digital) †¢ Extended power failure *This plan is produced for Cyber Attacks* Cyber-attacks can range from minimal disruption to complete malfunction and loss of business continuity and depending on business scale canRead MoreMy Decision to Enroll in College Essay examples1014 Words   |  5 Pages My decision to enroll in college has been one that I have been pondering for the last three decades. During my last year of high school, I met a friend who was surprised that was not planning on enrolling at the local community college. As Ive matured and joined the United States Marine Corps, I had an opportunity to start my college journey. Surprisingly, that was in 1978. From 1978 to 2009 my journey took me to my midpoint and I received my Associates Degree. The thrill of receiving that AssociatesRead MoreComing Into A Whole New World1040 Words   |  5 PagesComing to college is like coming into a whole new world. A place where students are forced to make new friends and push themselves out of their comfort zones. Yet in college becoming successful is something that is hard to figure out. To be successful in college means to be comfortable within this whole new world. Not meaning a student needs to push themselves to be something that they are not but to make sure that they suc cessfully find a niche that belongs to them. Yet figuring themselves out andRead MoreStudents Should Not Be A Cause For Student Boredom846 Words   |  4 Pagesschool relates to STEM educational programs in college because an individual’s experience in high school may affect his or her selection of a major in a community college or university. If someone still wants to pursue a STEM career after high school, then he or she will be faced with additional struggles in college. The fields of science, technology, engineering, and mathematics are currently in high demand; however, around fifty percent of college students who are majoring in STEM fields are switchingRead MoreThe Need For Developmental Education826 Words   |  4 Pages The need for developmental education is on the rise due to the changes in rigor in secondary and postsecondary institutions. Many students enter college unprepared academically so; many students need to take developmental coursework. Chung (2005) explains in this article how developmental education theories and practices are needed to help postsecondary students. Chung provides insight to the learning theory and approaches that would help those students become successful in school while takingRead MoreThe Controversy Of The Great Schools894 Words   |  4 Pageshas the right to do what he or she feels like as long as their children go to a great school. Colleges and universities should add more weight to the SAT scores since they are very essential for the individuals that are planning to enter college and the University for higher education. Since the SAT scores enable these colleges and universities to determine the readiness of such persons entering college and universities, more attention should be put on the SAT scores. This will allow the studentsRead MoreFast Food Foundations And Its Impact On Society1137 Words   |  5 Pageswill need to carry into their secondary education. Once the student reaches college, failure to balance the work/study load has much more drastic consequences; [comma]possibly costing the family thousands of dollars. High school students have the opportunity to learn these skills while having the insights and support of their parents to lead them and fall back on when obstacles arise. Preparedness for the challenges of college life are necessary skills one can learn while taking on part-time work duringRead MoreBenefits Of Postsecondary Degree Attainment Essay925 Words   |  4 PagesThe benefits of postsecondary degree attainment have grown sizably in the U.S. labor market. Indeed obtaining a college degree has been proven to be the surest way for young people to achieve upward socio-economic mobility especially for those individuals from economically disadvantaged backgrounds (Issacs, 2007). The incentives therefore, for greater postsecondary degree attainment amongst young people, especially the economically disadvantaged, are compelling. {Figure illustrates the economicRead MoreIs Community Colleges Provide A Flexible Schedule?857 Words   |  4 Pagesassistance of a roommate. Which means they’ll need to find some form of work. Community colleges can offer a flexible schedule, so a student can work and go to classes. This is opposed to a university where your choices are vastly limited. Options, in most cases, can be a very beautiful thing especially when it comes to scheduling your classes. Correspondingly, with all the class options that are provided by community colleges, it helps a student learn to appreciate the value of time management. It is commonRead MoreSenior Year, By Sarah Butrymowicz And Scott Elliot897 Words   |  4 Pagessenior year and go straight to college?† From the Hechinger Report, Sarah Butrymowicz and Scott Elliot provide an unique perspective on whether senior year should be skipped or not by interviewing students and faculty. I started with this source since it provides multiple views points as well as showing both sides of the argument. Based on their interviews, some students would have liked to skip their senior due to financial benefits such as getting a job to pay for college. Interestingly the Indiana

Thursday, May 14, 2020

Marketing Plan For A New Advertisement Essay - 1952 Words

Creative Brief â™ £ Need for a New Advertisement: The Raymond advertisement targets a very small section of their market. It only targets people who want or require clothes that need to be customized. It also has a higher price point as compared to the original line of Raymond clothes. This makes it less receptive by the mass market. Since the ad is a TV commercial, it is targeted at the entire mass market, most of who will not be affected or interested by this ad. Suiting has become much more product-oriented. The feel and the finish of the suit and the fabric is considered the most important aspect. There are ads from competitors who claim to have better quality with a lower price point. This is a direct hit at Raymond and its suits. Raymond’s ‘Complete Man’ will have to change in order to adapt to a new generation, but without losing its integrity and values. Due to the Americanized values and the Silicon Valley culture, casual clothes are the new ‘in’ thing. It’s considered ‘cool’ to be casually dressed and to look uncomfortable in formal wear. Raymond needs to consider these factors and change their advertising strategies, which have been the same for decades, accordingly. â™ £ Objectives of the Advertisement: The objective of my new advertisement is reminder advertising. Reminder advertising is an advertising strategy used to remind the target audience about existing products. Reminder advertising is usually used by businesses that have already invested a lot ofShow MoreRelatedThe Impact Of Marketing On Other Business Areas Essay1633 Words   |  7 PagesIntroduction Interesting enough, when comparing marketing to other business areas, it is a very young discipline. Economics, accounting, production, management, and many other business areas have been practiced for many years. Marketing is a relatively new business discipline, which only recently emerged in the early 1900’s. The first use of non-print marketing came in the early 1920’s, as radio advertisements began to become popular. The use of radio advertisement grew in the 1930’s, due to the fact thatRead MoreTaking a Look at Expedia Inc.885 Words   |  4 PagesThe Expedia.Com offers the customers plans and services to travel around the world and to reserve the places of their choice. Expedia is currently working through Facebook, mobile apps and website offering the customers to find out new travel destinations, ideas and information about the hotels, flights and car rentals. The website also offers to book their flights and purchase the travel to travel to their dest inations. Expedia are constantly looking for new travel destinations, hotels and flightsRead MoreMcbride Financial Services1071 Words   |  5 PagesMcBride Financial Services-Marketing Plan University of Phoenix BSA 310-Business Systems McBride Financial Services-Marketing Plan The first step in any marketing plan should be marketing research. McBride Financial Services will be using a four step plan for gathering research for marketing. The goal of marketing research for McBride is to gather data from local chambers of commerce, visitors’ bureaus, and local realtors concerning the target market: professionals and retirees purchasingRead MoreMarketing Promotion Is On Spending Money1463 Words   |  6 PagesMost of the marketing promotion is about spending money. We need to send promotions at regular intervals, through specific campaigns and need to know the spread of the budget accordingly. The marketing budget will have details that are specific to each channel, competitions, retail discounts and corporate discounts. The overall budget will have contingency to increase advertisement to counter any competition or if completion matches, then increase the frequency of the promotions. Chennai Dining budgetRead MoreFacebook Advertising Strateg ies That Works Best For Your Campaign Essay1199 Words   |  5 Pagespeople indulge in online marketing and more especially, Facebook marketing. While it sounds straightforward and very simple to understand the advertising segments, there are many other things to avoid when marketing your business content on Facebook. Traffic coming from these places are very little, you’re the only guarantee of your friends whom you’ve established a close or mutual relationship with will visit. So, how do you make a plan to run a quality social media marketing for your brand and productRead MoreMarketing Communication Objectives1314 Words   |  5 PagesThe marketing communication objectives are determined by problems the firm come across and any market opportunities the firm has to resolve to overcome. It is important because it is used to evaluate communication; planning and decision making and to measure results. The major marketing communication objectives are creating brand awareness; defining a satisfying needs for the product and encourage action from targeted audience. Creating brand awareness is to notify the target audience about theRead MoreProduct Line Of Microwavable Meals1136 Words   |  5 PagesFive (5) Year Expansion Plan The first year of operations will be dedicated to launching the initial product line of microwavable meals. The company will focus its efforts on the initial product launch and advertising. During the first year, the company will evaluate sales on a quarterly basis and assess the potential for new products. In the second year, the company will invest money in Research Development for brand extensions and new product lines. During the second year, the company willRead MoreBusiness Analysis : Marketing Strategy956 Words   |  4 PagesCOURSE: Diploma of Business Enterprise UNIT OF STUDY: Marketing ASSESSMENT TYPE: Individual Assignment ASSESSMENT TITLE: PART 2 Student id: 4496643 Student name: Harjot Kaur Sahota Teacher name: Rocco Gargano Table of contents: Executive summary†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Marketing objectives†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. Target marketing†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦... Proposed marketing strategy†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Marketing budget†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Executive summary: The blush hair and beauty studio (salon) is located in RingwoodRead MoreThe Major Strategic Shift Of Coca-Cola1416 Words   |  6 Pagesstrategies are taken that are aimed at increasing the profitability of the business. Coca-Cola Company has been on the rise beating competition from most of its rivals. The company uses marketing strategies to be able to attract more customers and be able to overcome the stiff competition. With the right marketing strategies, a company can increase its profits and hence increase its growth especially for a multinational corporation such as Coca-Cola. Therefore, each time a particular strategy doesRead MoreCase Study : Mason Surgical Masks1465 Words   |  6 Pagesprojected as a philosophy to clarify an arrangement in positive marketing movements of the premature 1940s. The USP states that such movements made exclusive proposals to clienteles that persuaded them to change products. Locating one’s USP necessitates some tough work and originality. One way to begin is to examine how other businesses use their USPs to their benefit. This involves cautious investigation of other businesses advertisements and advertising communications. If one examines what they say

Wednesday, May 6, 2020

Video Games Have Become Part Of The Social Norm For Kids...

Video games have become part of the social norm for kids now days. Whether it be for educational purposes, sports, a way to take the edge off, or for just pure entertainment, games have evolved to simulate a real life feel. As video games have advanced, so have the graphics and objectives. Kids are not playing low bit games like Pong anymore, but rather games that look and feel like real life. When you pick up the controller now, you’re entering a completely different world. Today, children are growing up in a media saturated world. There was a national survey in the US that found children aged 8 to 10 years had and average media usage time of 7 hours and 38 minutes every day (Agarwal, 2012). While some people play for a sense of reward, others play to connect with friends. Everyone plays different games for different reasons. A stress reliever by shooting a few hundred zombies, driving your imaginary dream car down the highway going 120 miles per hour, or working out with a virtual trainer to get into better shape. The mass media has a poor image about games and the effect that they may have on kids. Some would say that young children are becoming addicted or playing these games constantly and withdrawing from society. They believe that kids are becoming shyer and less aware of true reality, and live in a fantasy video game like land. This causes them to not want to interact with other kids. It’s a double edged sword when it comes to media usage and video games with bothShow MoreRelatedEssay on Video Game Violence1599 Words   |  7 Pagesthat people have decided are immoral for children to take part in. However, a child making a character in a video game ruthlessly rape, beat, and kill another character has been deemed acceptable as long as said child is of a certain age. Video games are prominent in everyday life. Children as young as two are starting off playing basic video games to learn their ABC’s and 123’s. The problem is as children get older they are influenced by the video games they play and most of the video games in today’sRead MoreMedia s Influence On Our Attitudes And Behavior Essay1313 Words   |  6 Pagessociety, the mass media have enormous influence on our attitudes and behavior, and what we see shapes our views and our living. In the 21st century, children are digital consumers, who using TV, computers, gaming systems, a s well as smartphones and tablets. Once the baby enters the world he or she is surrounded by media devices. The average American child, age 2-17, watches 25 hours of TV per week, plays 1 hr per day of video or computer games, and spends an additional 36 min per day on the internet. 19%Read MoreObesity : Obesity And Obesity1099 Words   |  5 PagesIntroduction There is no hiding this secret, America is overweight. As we remain the title of land of the free, we are looked upon by the rest of the world as â€Å"The fat country†. A label that you or I are not proud of and each day more and more people are becoming aware of the new epidemic called Obesity. Obesity is not only a major health issue in the United States but also the world. Over the past 30 years, The World Health Organization has considered increasing Obesity’s prevalence to epidemicRead MoreDigital Citizenship Must Be Defined As The Norms Of Appropriate1168 Words   |  5 PagesThe Wire Digital citizenship can be defined as the norms of appropriate, responsible behavior with regard to technology use. It also refers to a person utilizing information technology (IT) in order to engage in society, politics, and government participation. A concept that teacher’s, students, parents, community members and all technology users learn about the appropriate and responsible use of the technology. In today’s society, technology is something that is all around us. Everywhere we lookRead MoreViolent Video Games Do NOT Cause Violence Essay1827 Words   |  8 Pages People have always been looking for a reason why horrible things happen. The media is quick to blame video games as the target and cause of many shootings that have occurred, ever since Columbine and Quake. People have been blaming video games for violence for years now, ever since violent video games have been made. News reports blame video games more and more for each shooting, telling the public how this person played video games for x amount of hours a day, and that video games caused himRead More How Technology Effects Children Essay3441 Words   |  14 Pagesthat technology has on our children has brought on some concerns and some praises. Children these days have no choice but to some how be influenced by the ever growing technology in our societies. Our common concern has been that although digital technology has boosted children’s talent for multitasking, their ability to process information deeply may be deteriorating (Carpenter, 2010). Many people have a wide range of opinions on if technology is having a positive influence on our children or a negativeRead MoreTechnology and its Negative Effect on Society Essay1583 Words   |  7 Pagesbecause she just failed her history test. This scenario has become the norm in homes across America today. It’s the digital age, technology is booming at such a rapid pace we cannot even wear out our devices before the ne wer up-to-date models arrive. Technology has negative effects on society, because it is causing our critical thinking and social interaction skills to decline, it is disrupting the American family unit, and it has caused us to become a distracted society that is constantly disrupted fromRead MoreEssay on Video Games and Ethical Responsibility3961 Words   |  16 PagesVideo Games and Ethical Responsibility We are the first generation to grow up in a world full of computers. Everyone and their cousin has one. It is almost impossible to go on a vacation anymore without seeing a computer. Some hotels and cruise ships have public computers and even many planes have video game systems built into the back of every chair. With computers being so predominant in our daily lives, we must have some use for them. Many people use them for work and many for the internetRead MoreArt Institute Of Californi Hollywood2195 Words   |  9 Pagesâ€Æ' Abstract Since its early days, the media have always had a hand at molding who we are as a society. It is an extension of our culture and who we are. It has been a conduit of knowledge and information from person to person. A consistent attribute of media is the desire of the elites to control it and a resistance from people that want more freedom from such influences. Today, it is all around us, affecting most, if not all, of our daily lives. It influences how kids grow up in our society. ItRead MoreAmerican School Districts Should Implement A Longer School Year1246 Words   |  5 Pageschildren, in addition to allowing them to retain the knowledge they have acquired so far. A two month break from school is an outrageous amount of time and during this time most kids lose their sense of responsibility. By cutting summers shorter, kids get a more realistic taste of what life will be like when they mature and enter the real world. Having two months of vacation time will not be the norm for mo st jobs available. Also, kids do not take school seriously after such a break and fail to remember

Tuesday, May 5, 2020

Kraft Dinner in Canada-Free-Samples for Students-Myassignmenthelp

Question: Discuss about the Canadian cuisine foodways and national identity. Answer: The food product known as Kraft Dinner in Canada is a nonperishable, packaged dry macaroni and cheese product. The produced first came into the market in the year 1937 and is known for the innovation brought about in making the product. The present paper evaluates whether Kraft Dinner is emblematic of Canadian cuisine. It highlights the global and Canadian commodity chain that brings this product in an economical and easy to prepare fashion. The paper further highlights the industry, technologies and marketing strategies that enable this product to be constructed as a convenience food. Lastly, the social relations that the product enables or disables is brought into focus. Kraft Dinner was first introduced by James Lewis Kraft under the same name in both US and Canada while it has now developed into different other formulations. The product had the original idea of combining the nonperishable dried macaroni noodles with a processed cheese powder for so that he dish could be made by preparing the pasta and adding the milk, butter and cheese powder. The product is a major brand of Kraft and Heinz merger after Kraft Foods Group Inc. merged with the H.J. Heinz Company. Kraft Foods Group Inc. has its core business in cheese, dairy, beverage and convenience food sector. The timing of the launch of the product had significance in relation to the World War II as rationing of dairy products and enhanced dependence on meatless products created a captive market for Kraft Dinner (Chapman 2012). Kraft Dinner is designated as K.D. in Canada and has a different name in other markets. Thus, the Canadian advertising and marketing platform is a made-in-Canada initiative. Kraft Dinner has been known to be the de facto national dish of Canada. Records indicate that Canadians are responsible for buying almost 1.7 million of the 7 million boxes of the product sold each week on a global scale. The meal has been denoted to be the most popular grocery item in Canada where it is an iconic status, becoming a generic trademark for cheese and macaroni. The product was marketed at the initial stage with the slogan "a meal for four in nine minutes for an everyday price of 19 cents. The product is promoted strongly towards children and teenagers on television. Kraft has advertising programs that intend to make the food product tempting to newly arrived immigrant groups in Canada. Newman (2017: 32-33) pointed out that Canada is a large wheat producer, with high production of wheat used for the various food products developed through innovation. Further, the country has a significant dairy sector contributing to the large production of milk and cheese in the country. Canadians have a love for their local food and embrace the culture brought about through food. Kraft Dinner has taken this opportunity to explore the scope of creating a large market for food products made chiefly from these two ingredients. The modern food industry focuses on the common mantle of humble servings that make life convenient for the individuals, irrespective of whether he is an aristocrat or a common person. The food industrys main focus for its products is a convenience, better explained as We do it all for you. Reflecting on this idea, it can be stated that the success of Kraft Dinner lies in the fact that it has been profoundly viewed as a convenience food that targets a large section of the population. Cheese plays a large dietary role in the lives of Canadians, and when it comes in a form that is easily available and digestible, it builds an intense and intimate relationship with the citizens, like Kraft Dinner. Canadians are divided into two categories; food secure Canadians and food insecure Canadians. While the former might associate Kraft Dinner with comfort, the latter might associate the same with discomfort. These differences arise from the fact that Kraft Dinner consumption by food secure Canad ians is voluntary (Belasco 2008: 60). Most people in Canada are referring to considering changes in how they are loyal towards a certain food product and focusing on bringing alterations in them. The change is more than cosmetic as it signals challenge that old food product companies might grapple with their best products in the coming years (Penfold 2008: 62). This key insight might hold implications for Kraft Dinner as well since the companys research indicates that its relevance among younger citizens might plummet. For a brand that is mostly dependent on the affection of its consumers, it might lead to decrease in the sales over the years. In conclusion, Kraft Dinner can be stated as emblematic of Canadian cuisine. The product is undergoing a transformation in the manner in which it makes an impact on the lives of its consumers. Ignorance among a section of the population might be accountable for a dominant response towards the product in future. References Belasco, Warren. 2008. Convenience: the global food chain. Pp. 55-78 in Food: the key concepts. Bloomsbury Publishing. Chapman, Sasha. 2012. Manufacturing Taste The Walrus. Retrieved February 14, 2018 (https://thewalrus.ca/manufacturing-taste/) Newman, Lenore. 2017. The language of cuisine. Pp. 20-35 in Speaking in cod tongues: a Canadian culinary journey. Regina SK: University of Regina Press. Penfold, Steven. 2002. Eddie Shack was no Tim Horton. Pp. 48-66 in The Donut: A Canadian history.

Friday, April 10, 2020

The Metamorphosis by F. Kafka an Example of the Topic Literature Essays by

The Metamorphosis by F. Kafka Franz Kafka belongs to those writers of the twentieth century whose fiction express sorrow over the fracturing of the human community. His well-developed, modernist parables often do not have any fixed meaning, yet they reflect the insecurities of age when faith in old-established beliefs has crumbled. Kafka masterfully combines within one framework the knowable and mysterious, an exact portrayal of the actual world with a dreamlike and magical dissolution of it. The analysis of one of his works will allow seeing in what way Kafka attains that profound quality of his expression of the experience of human loss, estrangement, and guilt - an experience increasingly dominant in the modern age. Kafkas best-known story The Metamorphosis is the illustrative work in which the realism of commonplace detail clashes with not improbable but absurd turns of events. Need essay sample on "The Metamorphosis by F. Kafka" topic? We will write a custom essay sample specifically for you Proceed The inner world of Kafkas character passes through the imaginable world into actual one. Gregor Samsa in The Metamorphosis transforms into an insect as the only way to manifest his insect-like relationship to the world, where he lives. The Metamorphosis is peculiar as a narrative in having its climax in the very first sentence: As Gregor Samsa awoke one morning from uneasy dreams, he found himself transformed in his bed into a gigantic insect. (Kafka, 19) The rest of the story drifts down from this high point of astonishment as one great revelation of truth. This form of narrative, which contradicts all conventional concepts of presenting the discourse, violates the rules just the same as the peoples faith in particular ancient beliefs had been violated in the twentieth century. His story is about death, but death is not dnouement of the story, as it is not the most horrible event in the life of the character. The first sentence of The Metamorphosis announces Gregor Samsas death, and the rest of the story is his slow death. For a moment, near the end of his long dead, while listening to his sister play the violin, he feels as if the way were opening before him to the unknown nourishment he craved (Kafka, 76); but he could not get out of his room-cell, and he expires. University Students Frequently Tell EssayLab specialists: Who wants to write assignment for me? Essay writer professionals advise: Get Help In Writing An Essay Essay Helper Students Best Essay Writing Service Review Top Essay Writing Best Essay Writing Service What Gregor awakens to on the morning of his metamorphosis is the truth of his life. That dreadful dream, which he got into, reveals, in fact, reality, which he could not have understood before - he is a vermin, a disgusting creature shut out from the human circle. (Kafka, 33) Kafka prefers to use a metaphor so that Gregor Samsa is not like a vermin, but he is vermin. This metamorphosis is indeed no dream but a revelation of the truth. In giving up all hope of reentering the human circle, Gregor finally understands the truth about his life; and as he accepts this truth, he begins to sense a possibility that exists for him only in his outcast state. He is hungry enough, he realizes, but not for the worlds stuff, not for that kind of food. (Kafka, 74) This truth is composed of an array of facts. First of all, he grasps the deteriorative effect of his job upon his soul, the position that materially supports him but cuts him off from the possibility of real human associations. He has been sacrificing himself by working at his meaningless, degrading job to pay off an old debt of his parents to his employer. Otherwise Id have given notice long ago, Id have gone to the chief and told him exactly what I think of him. (Kafka, 21) Another truth revealed through metamorphosis is the situation in the Samsa family: on the surface, the official sentiments of the parents and the sister toward Gregor, and of Gregor toward them and himself; underneath, the horror and disgust, and self-disgust: ... family duty required the suppression of disgust and the exercise of patience, nothing but patience. (Kafka, 65) His metamorphosis is a judgment on himself from the standpoint of his defeated humanity. Creating in The Metamorphosis a character who is real and unreal, that contains specific meaning but is deprived of self, Kafka encourages his readers to fill in the void that exists at the center of the insect-Gregors self. Thus, as a reader, one can conclude that Gregors metamorphosis is a symbol of his alienation from the human state, of his awakening to the full horror of his dull, spiritless existence, and of the desperate self-disgust of his unconscious life. Works Cited List: Kafka, Franz (1952) Selected Short Stories of Franz Kafka. Translators Edwin Muir, Willa Muir New York: Modern Library, 1952

Tuesday, March 10, 2020

Intellectual Autobiography Essay Example

Intellectual Autobiography Essay Example Intellectual Autobiography Essay Sample Intellectual Autobiography Essay Sample All I can remember from my childhood is that I was a quiet child. So quiet that my parents thought my siblings were wiser than I was and, therefore, would favor them at my expense. However, what was their wisdom when they were always fighting with the neighbors, upholding the tit for tat principle. I was different and I knew that. I did not have many arguments with either my siblings or friends. I always thought twice before I did anything. I knew how to manage anger when I was very young and I knew the power of isolation when I was at this tender age. Nevertheless, when I was advanced in years, the surrounding people recognized my power of thinking and capacities. During my education, no child in school could beat my grades. I seemed the best to everyone and they said that my book intellect was something inborn. What they did not understand is that my solitary self had a deeper world and made much more actions than the talkative me. I would visit the galaxies in my mind. Furthermore, I would construct a car, bring peace to our world, and build relationships in my introverted self. What I mean is that I used to think more than my parents could have ever considered. To them, I was a stupid child who could not fight others when wronged like the rest of my siblings. It is at this young age that I developed the real meaning of life. Some of the virtues that I hold today were constructed when I was very young. Everything my inspirers came to do in my life was to strengthen what had been built in me when I was youth. When I was alone, I could think about the ills and the misgivings of life. I would think about the situations from different angles, analyze them, and come up with a certain conclusion. Finally, as it seems today, most of my life choices were correct. The fact that I was not brought up in a religious family nor did I attend any religious gatherings when I was young surprised many. Nevertheless, the beautiful side of life came to be placed in my heart by whoever did so. Most of all, I cherished love though I did not get much of it from my parents given that they admired my siblings more than they loved me. Perhaps the deprivation of love is what came to bring a strong love in my heart. I came to realize that love conquered all evil brought even the fiercest monster into submission. My uncle, whom everyone in the extended family perceived as the black sheep of their family, can serve a perfect example. No one wanted to know the reason he was a drunkard. Everyone, including my siblings, was avoiding him like a plague, except for me. My loving self always showed him that he was a meaningful being. A part of me did this because I pretty much identified myself with my uncle. I was the black sheep of my family because, as seen earlier, most family members thought that my quiet self was because of foolishness. Therefore, there came to be a very strong bond between my uncle and me. The funniest thing is that none of us showed another verbal appreciation, but the deeds spoke volumes. I always listened to his version of his life, to which no one was ready to listen. I came to understand that his wife who took away his children hurt him to an extent that life meant nothing to him. Since then, he became an alcoholic and opted never to marry again because she was the person he loved most in his life. His family, with their imaginations and judgments, thought that he was the one stupid enough to have let his wife and children out of his life. They did not understand the extent of his pain, which made him choose a life of destruction. From my uncles’ experience, I came to understand that love cannot only build, but can also destroy. It was love that destroyed my uncle and I vowed never to allow myself to follow the destructive path. However, it was just a saying. I do not understand the love that my uncle was talking about, but I feel that later, I will become a victim of such a deep feeling. Another example of love and the situation following I could not understand was the situation of relations in our neighborhood. I developed hatred because of the way my family members treated my neighbors. It was expected that when one of us fell for one of our neighbors, we were also supposed to loathe this neighbor and it was the trend in the whole neighborhood. One of my neighbors happened to fall for my eldest sister. This situation turned out very serious because they exchanged words and the two families had to sit down in order to come up with a solution. Unknowingly, long time hatred was born between the whole families, as they developed some strong hatred against each other up to this day. However, I did not understand why the two of them and I chose not to hate anyone of them because of mistakes I knew nothing about. My personal investigations of love helped me in understanding what was inside me. One of the greatest philosophers, Plato, explained different types of love in his dialogs. Therefore, I have always tried to classify what it was that I felt for others, whether it was Eros, Philia or agape love. The latter, as I came to understand, is mostly present among higher deities and influenced by the Divine in our lives. By this time, I was not a believer so any religion or any being did not influence me. Eros is that passionate feeling, which mostly involves sexual desire (Moseley). I guess my uncle and auntie had this type of love since it is the love between lovers. I was not in love with any of the persons in my life and only loved them for who they were and that they were human beings like me. Therefore, I came to conclude that Plato classifies the love I had as Philia. This feeling involves the fondness and the appreciation of others, which I greatly practice up to this day. The only diff erence between the ways I felt for others is that I never held grudges against anyone, never engaged in quarrels, and never gossiped. I have always questioned myself when I was young and have always thought that there must have been a hidden force that worked in that child I was many years ago. In fact, I still miss that child since life has changed me into a more intolerable person. However, up to this day, a philosophy that I started long ago when I was young still holds. Severally, my neighbors have saved my life and have directed me towards the right path. For example, once when I had an accident, my neighbor eagerly helped me as my parents were far away from me. Moreover, my neighbors advised me on the best career path to follow given that they had been in college and high school prior to me. When I was joining college, they helped me in understanding the nature of life in school and the behavior to which I was required to stick as a freshman. Therefore, this life philosophy has assisted me in surviving danger and escaping death. Furthermore, it has helped me in gaining friends across borders and having people in my life who would easily risk their lives for me. In turn, I can also commit the same action, as I am quick to note the humble hearts that are only full of love and nothing but affection. My earlier self that chose to be humble and quiet has also shaped me intellectually. Without realizing it, I found myself reading difficult and challenging books of higher level targeted at high school students. Furthermore, I also engaged in reading books that inspired and encouraged wisdom in all areas. I came to realize that there was some part of wisdom not gained naturally, but from extensive learning and interaction with other people’s deep thoughts. For example, many individuals do not embrace the idea of letting go. However, people who have practiced and written about it present a good way of encouraging others who think that letting go is a weakness. As I explained earlier, religiousness was a distinctive feature of neither my parents nor me. I came to be religious later in life when I sought to understand evil and good. In the midst, I came to know about these two forces. Since I loved reading, I found myself reading the Bible when I grew older. I was not reading it in order to practice what was written, but to know the motives behind the writings and to understand whether the content was applicable. Unknowingly, I started practicing what was written in the book and it started working for me. I was good from the very beginning; thus, it was not hard for me to practice religion and to understand more about the nature of evil. Therefore, I came not only to believe in the existence of God, but also realized that the evil certainly existed. I understood that humans have a role in deciding whom to follow. As I learned, the two beings, good and evil have the capability of influencing a person’s life. However, it can happen only if people fully allow any of the powers to impact them. Unlike others who believe in organized religion, I think that it comes from within. Therefore, people only meet to strengthen what they believe and to distort the beliefs of others. Thus, people ought to choose carefully whom to follow if they want to preserve their original beliefs. I also believe that people are born with different destinies and unless one changes that destiny it is possible to die the way one was born. Some are born with sinful hearts while others are born with good ones. However, all these can change into their opposites as a good person can become a bad person and vice versa. In my case, several things almost changed me from who I used to be. I came across some friends whom I loved, cherished and treated like my brothers and sisters. However, some of them ended up betraying my trust. Life and practice also force someone to shift from the old to the newly acquired self. In my case, real changes came later. As seen earlier, I was more of an introvert but never shy and afraid of speaking in public or in front of a huge audience. My character has changed in high school. Due to the school requirements and assignments, I educated to provide presentations on certain learned things. It meant that I had to upscale my speaking abilities and to change my quiet nature. One day, I was required to speak to a big audience with parents involved instead of the usual class speech, with which I just do away. Moreover, the audience was unusual for me because later only my classmates had served as my listeners and viewers. Therefore, I could not refuse to accept this offer, no matter what, though I knew that I did not like the whole idea. I was informed earlier than usual and for a whole week, I struggled with the idea of me having to speak to a large audience. I was given a large wr iting, which was meant to guide me through and I was required to read it a hundred times in order to understand what was required of me and how I should perform in front of all the parents. I read it many times in order to avoid stammering and going out of topic. Now, I remember the topic I talked about was students’ active involvement in school work and enhancing their creativity. It was not hard for me to understand the topic given because I was a bright and diligent student and had read many books. On this particular day, the school principal introduced me to the large audience. I had never seen so many eyes assembled together waiting for whatever came out of me. At first, it was a shocking site since all the eyes were gazing at me. I felt as if I would pass out, but continued to give myself some motivations that I would make it. I began mumbling some words and I almost lost track of the entire topic. However, my encouraging class teacher was with me and one look at her helped motivate me and also helped gather my insignificant strength. From then onward, I talked with much power and passion that I could hear the audience clapping more than one time. I also learned that interceding with moments of humor was an effective way to keep the crowd engaged. During the entire speech giving experience, I forgot that I had a written speech and talked about whatever ca me to my mind. Unknowingly, that was the beginning of my public speeches to which I am always ready today when given the chance. It was also a beginning of a long chance that allowed me to speak out my philosophies of life. The lack of confidence I suffered from in the beginning turned into a big opportunity, which made me bury my introvert self. By the time I finished the speech, everyone was on their feet, including my parents, who did not know that I possessed such a talent. As seen earlier, I had struggled with my parents since they thought that I was unintelligent simply because I chose to keep quiet in relation to many things that happened in my life. My parents and my siblings expected that I would perform lower in such an activity and the worst or probably the best thing for them was that I did not turn into what they expected. Whatever I had learned from myself and my books came into full force and helped provide me with a subsequent topic during my speeches. Our school principal was very excited to an extent that he rewarded me for the excellent speech given. Since that day, I was the one to give out some notable speeches owing to my diverse audience. On the other hand, my friends and those I cared for demotivated my virtuous nature. For instance, one of my high school friends chose to use me and abuse my good self since she thought that I was good and that I could not deny her anything. I could help her with homework, run her errand, and even help her with some other things. At first, the thought that this time was the last time helped me. However, such a process did not stop. I was forced to take a strong stance against my friends and become an activist for my rights. I learned that not loving but allowing others to use my good nature was a weakness. I realized that this was the reason my parents and siblings always thought I was weak. Up to this day, my transformation still amazes my parents, brothers, and sisters. They also understand that inside me there is a very intelligent person who was hard to ignore and who should be respected by everybody. One of the questions that people constantly ask me is who have inspired me to become who I am; however, I consider the answer is clear. Life experiences have shaped me into my present self. However, I have had several people who have stimulated my thinking, one of them being my uncle. My family, though in the hard way, also contributed to my success in life. Furthermore, my teachers also assisted me because they were quite supportive and helped straighten my paths while others acted as barriers that needed to be overcome in order to learn and survive. My class teacher in the primary school, however, had a large influence on me since she always persisted that I should work hard on my education. She continued following me even when she was not my class teacher and she made sure that I excelled in all ways. She also connected me with the right people in my learning life in order to impact who I was and to strengthen my hidden capabilities. Up to this date, she still insists on knowing a bout my performance and encouraging me to work better than I have been doing given that I can achieve higher results. In conclusion, it is worth noting that my intellectual path has been a long and bumpy one. It started when I was young and is still going on. I have faced the challenges that have helped shape my destiny. I have also experienced some barriers that I have had to overcome in order to be who I am. One thing I know for certain is that the journey is not yet finished since no one stops learning until they are in the grave. Therefore, I still have a long journey ahead of me. The only difference is that I am more knowledgeable than I was in the past.